this post was submitted on 20 Jul 2025
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Adblockers stop publishers serving ads to (or even seeing) 1bn web users - Press Gazette (pressgazette.co.uk)
submitted 1 day ago by 1984@lemmy.today to c/technology@lemmy.world
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They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

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[โ€“] JimVanDeventer@lemmy.world 26 points 1 day ago (6 children)

Using an ad blocker makes me tech savvy? Oh, la, la. Hand me my monocle and glass of schardonayegh.

[โ€“] dawcas@scribe.disroot.org 1 points 1 day ago

In my head it was said with the voice of Jenna Maroney (30 Rock).

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