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How is this meme relevant AGAIN?! (lemmy.world)

submitted 7 months ago* (last edited 7 months ago) by Stamets@lemmy.world to c/memes@lemmy.world

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Seriously. They're changing the fuckin' name again

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[–] TrickDacy@lemmy.world 14 points 7 months ago (5 children)

I'd argue the only indefensible move was changing it to "Max" at all. The other rebrands sort of made sense in context

[–] Psythik@lemm.ee 17 points 7 months ago (3 children)

Someone correct me if I'm wrong, but this is the way I understand it:

HBO Go was intended for cable subscribers. You needed to log in with your cable credentials.
HBO Now was for people who wanted HBO Go but didn't have cable. Due to agreements with various content providers at the time, HBO had to launch a second service to accommodate these people without breaking any agreements.
Warner Discovery Channel Bros. buys the HBO brand. New agreements are made, allowing HBO Go and HBO Now to be combined into a single app, now called HBO Max
Warner Discovery decides to rebrand the app as just "Max", regrets it, and here we are today.

[–] TrickDacy@lemmy.world 7 points 7 months ago (1 children)

You're almost entirely correct. Slight caveats -- on step two, HBO Now had a slightly different catalog than Go due to said agreements. Then on step three they also added a bunch of non-HBO stuff too. You probably know this stuff I'm just spelling it out for anyone who might not.

[–] RedditRefugee69@lemmynsfw.com 2 points 7 months ago

I did not. Thanks.

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