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Cracker Barrel Outrage Was Almost Certainly Driven by Bots, Researchers Say (gizmodo.com)

submitted 2 months ago by miss_demeanour@lemmy.dbzer0.com to c/technology@lemmy.world

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[–] halcyoncmdr@lemmy.world 21 points 2 months ago* (last edited 2 months ago) (14 children)

Nah pretty much everyone was in agreement that the new logo was worse, what do you me-

Right? I'm definitely not right wing in any way shape or form, but I enjoy Cracker Barrel and the atmosphere once in a while. The logo doesn't need to be updated to the bland bullshit modern marketers want to force just so they can make millions in bullshit consulting fees. There is no way in hell the new logo was better than the old one to represent the company, but someone got paid a ton of money to convince them that it was a good decision clearly without any market research to back it up. A blind idiot could tell that logo was a worse choice objectively without any politics involved.

Were there bots? Oh, for sure. But they weren't the reason for the backlash, the shit decision was the reason it was a thing at all.

[–] TheRealKuni@piefed.social 29 points 2 months ago (7 children)

I still suspect the entire thing was a marketing ploy. That they had no intention of ACTUALLY changing the logo. They just wanted people to push back so they could get in the news. I wouldn’t be surprised if the marketing firm that made the logo also started the backlash.

I suspect the same is true about American Eagle’s Sydney Sweeney ad.

[–] Zorque@lemmy.world 6 points 2 months ago (1 children)

I suspect the same is true about American Eagle’s Sydney Sweeney ad.

What the fuck...

Wikipedia reference

I didn't even know this was a thing...

[–] AngryRobot@lemmy.world 1 points 2 months ago

Yea, the evidence shows that Sydney Sweeny is a fascist.

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