This is a most excellent place for technology news and articles.
I had one a awhile back. The videos looked great but battery life was a joke. I remember behind baffled by how un-user friendly it was. For a $400 dollar item it's felt oddly outdated when it was new. I just preferred using my phone.
Again? This is a recurring event with gopro.
My last experience with gopro was many years ago trying to get a firmware update for one of my hero 3's. The download links for the firmware was there, but broken. It needed the attention of someone on their web management team.
I tried to get support via email but was told I had to go to the community forums for the issue. I found a thread of dozens of other users also pinging support and complaining of a broken link.
That thread went unanswered by support for months if not a year or two. I think it eventually got fixed, but it put such a bad taste in my mouth that so many people reported that their site was broken and they just ignored it. It was probably something simple like a bad character in the page code somewhere. I decided I wasn't going to support this sort of behavior and have not spent any additional money with the company since then.
It's no surprise to hear they're struggling financially. When you cater to the premium market space, you have to provide premium service.
The Securities and Exchange Commission filing comes after GoPro has already shared that it is considering a potential sale, news that followed a a $93.5 million net loss for 2025 and $432.3 million in 2024.
Psst. Your management is atrocious.
Damn, is everything cheap ewaste? Does anyone think about their global impact beyond money?
Yes but not companies like GoPro. Or really any public company.
Clearance GoPros orrrr
Sad, but not surprising. I like GoPro, their cameras are pretty nice. But they have not innovated well. And you look at actual users, and it's the same complaints always- camera overheats, battery doesn't last long enough, firmware bugs, unresponsive support.
Then look at the new darling, Insta. Their 360 camera is perfect for creators that don't know what shot they are going to want.
It would be very sad to see GoPro bite the dust, but if they do they've no one to blame but themselves.
Had no idea, but won't miss them. From Hero to zero? Anyway I've been wanting to diy a camera using a Pi Zero or similar. For now I just use my phone.
