this post was submitted on 05 Jan 2026
1115 points (98.5% liked)
Technology
78482 readers
3420 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related news or articles.
- Be excellent to each other!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
- Check for duplicates before posting, duplicates may be removed
- Accounts 7 days and younger will have their posts automatically removed.
Approved Bots
founded 2 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
It's been named "Microsoft Office" since 1990. Way to piss 35 years of brand recognition up a wall.
How drunk are these guys?
Ask the dude that renamed Twitter to X (formerly Twitter).
Does being hopped up on ketamine counts as drunk?
What's funny is their attempts to rebrand Office have just fallen completely flat. Kind of reminds me of when Willis Group bought the naming rights to Sears Tower and all the Chicagoan's were just collectively like, "Yeah, No. We're still going to call it 'Sears Tower'." Hell, nobody that I know of calls it "Willis Tower." Nobody calls Microsoft Office "Office 365". Nobody is going to call it "Microsoft 365 Copilot." This is just a huge waste of effort by a tech firm that has long since run out of ways to be innovative.
Well on the bright side, maybe in a few years when people search for "office software" they'll be directed to libreoffice instead of Microsoft
Or ONLYOFFICE
I would bet an absurd amount of money that Marketing people consulted Copilot.
Copilotception