this post was submitted on 03 Feb 2025
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Tesla pulls out all the stops as Cybertruck sales grind to a halt (www.arenaev.com)
submitted 1 year ago* (last edited 1 year ago) by NoSpotOfGround@lemmy.world to c/technology@lemmy.world
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Tesla Cybertruck appears to be facing significant sales challenges. After initial hype faded, and over a million reservations turned out to be as real as unicorns, Tesla is now enabling leasing options and free upgrades to move its inventory of the futuristic pickup truck. The company's recent silence on the Cybertruck, even omitting it from their earnings call, speaks volumes about the situation.

Tesla initially projected sales of 500,000 Cybertrucks annually and established production capacity at the Giga Texas for 250,000 units per year. After working through the initial reservation backlog with fewer than 40,000 deliveries, the automaker is now struggling to sell the remaining vehicles.

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[–] Brkdncr@lemmy.world 0 points 1 year ago (2 children)

This should surprise no one. The reception was poor, delivery was poor. It’s a niche market item in an existing niche market. On top of that, the de facto spokesperson of Tesla isn’t well liked by a lot of potential buyers.

[–] hildegarde@lemmy.blahaj.zone 1 points 1 year ago

"niche market," is a way of saying they made a bad product few want.

pickup trucks are hardly a niche product especially in the us

[–] corroded@lemmy.world 0 points 1 year ago (1 children)

"Isn't well liked" is quite the understatement. "Despised" is more like it. I actually like the way the cybertruck looks, I think the technology is interesting, and if I really wanted to, I could probably afford one.

I wouldn't drive one if it was given to me for free. I'd rather take a taxi every day than drive a public display of support for the treasonous fascist manchild that owns the company.

Tesla's second biggest problem is their shit standards and quality control. Their first biggest problem is their shit corporate leadership.

[–] Yerbouti@sh.itjust.works 1 points 1 year ago

I swear that every time I saw one, the people around would point and laugh. 100k+ to drive a car that is always broken and mocked by everyone is quite expensive.