this post was submitted on 15 Mar 2026
221 points (98.7% liked)
Technology
82669 readers
3373 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related news or articles.
- Be excellent to each other!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
- Check for duplicates before posting, duplicates may be removed
- Accounts 7 days and younger will have their posts automatically removed.
Approved Bots
founded 2 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
That was a great read. I have worked at companies that lived on display ads and it’s a terrible, desperate business to be in. Personally I think branded display ads have always had zero value (or even negative value) and the better the net has gotten at tracking their value, the more this has come to light, the less advertisers are willing to pay, and therefore the more fuckery publishers engage in to try to survive. It’s extremely hard or impossible to deliver a good user experience under this set of incentives.
Thinking back to the print news era, a lot of the ads were local, which made them much more valuable. But now the net has snuffed out local retail too, so that model isn’t even there to fall back on if we tried.
I’m grateful now to be working somewhere that doesn’t survive on display ads, and that may be one of the big reasons I’ve stuck with this employer for almost a decade now.