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And what percent of the "games that barely make anything" are asset flips and zero-effort slop? Like, "percent of new games that are trash" is going to be very high when the barrier to entry is "pay Valve $100 once". This is a total junk statistic.
Like, store A where you can buy 100 good games and 1000 asset flips will score 10x better on this un-metric than store B where you can buy 10000 good games and a million asset flips. And yet nobody would ever argue that store A is a better store.
I would argue it. Store B is just Amazon. They're the most successful retailer on the planet.
I don't know if you consider them "asset flips" or not. But the number of anime/furry porn "puzzle" games released every single day, has to be throwing off the numbers.
An asset flip imo is anything where it's basically identical to another game but with different art assets
apple begs to differ
Apple's customers don't get a choice of stores in the first place.
AAA titles made by corporations are the trashiest of them all
And the smallest in volume. The number of games on Steam that cost a million dollars or more to make (owned by shareholder value generators) is much lower than other types. For every one Assassin's Creed there are ten Peaks and Slay the Spires and lower quality "real, good indie games". And for every real, good indie game there's a hundred asset flips and ai slop "games".
I'll spot you that for every Assassin's Creed, there's ten lower quality games. Probably closer to 100 lower quality games, tbh. But to suggest that there's ten "Slay the Spire" games for every one AC? You've got to be kidding. Slay the Spire is exceptionally good as a deck-based rogue-like. I don't know if I could find ten other games in the entire Steam store that compare properly. Absolutely in its own league.
Even games that aren't asset flips or AI slop can be very hit-or-miss. There's tons of mediocre JRPGs. There's tons of Farmville-style endless click simulators. There's puzzle games galore. There's bad ports of older titles. There are games with crummy interfaces and miserable learning curves and needlessly graphic art.
I tried out Stellar Blade recently. And while I enjoyed the combat mechanics, the fundamental quality of the art was good, and the dialogue was... fine, I couldn't get over the fact that I was piloting a woman in skin-tight lingerie against Dick and Ball monsters. Gave up inside the first chapter.
Tales of Arise had absolutely miserable writing. Monster Hunter: Stories was fun for maybe 5 hours before I'd figured out the mechanics and bored by the flat, unimpressive landscapes. Darkest Dungeon 2 failed to meaningfully improve on the original, while tossing in a bunch of extra mechanics that just made the game feel clunky.
Making a good game is hard even when you do it properly.
Slay the Spire and lower quality but still "real" indie games. That entire gamut. The best games ever made and "uhh it's balatro but with throwing darts". That's all more numerous than AAA stuff and also dwarfed in volume by porn jigsaw puzzles, asset flips, and other actual zero effort slop "games". AAA and "real indie games" are a tiny minority of the games on steam.
Twelve thousand "games" have been released on Steam this year as of July. That would mean the meaningless statistic in the article implies that 240 games from this year drive 85% of this year's spending. 240 games in 2026 "worth spending money on" is not a dire portrait of AAA slurping up the market space. That "1% of games" is presented to look like "the top 1% fat cat games" when 1% absolutely includes not just the AAA and the top shelf indie (like Slay the Spire) but also the flashes in the pan and the trend chasers and the friendslop and the Balatro clones and the forever GAAS.
Those "not truly slop but" uninspired indie games like stardew clone #780 comfortably fit into the "top" 240 Steam games this year. Darkest Dungeon 2 is absolutely a "top percent" game when the overall pool includes so much actual nothing in it.
Aside from being addictive, Balatro's a popular game because it plays well on any medium. Deck-builder rogue-likes are phone friendly, PC friendly, and not entirely unapproachable on console.
That's all true. But even if we cut out the click-bait and the slop, lots of games fail on their own merits.
Yeah, I absolutely agree. Adding in the denominator counts for a lot. I might caveat that with the question "Are those 240 games any good?" Because it's very possible that slop games are what pull in all the revenue, while quality titles flounder. But, again, that would require some real actual journalism instead of click-bait rage-bait headlines.
Incidentally, has anyone asked about the state of game journalism recently? What are those stats looking like?
Yeah, and do you think those games will be part of the 1% that make 84.5% of revenue?
No, it will be the AAA games.
"Real games" (AAA, top tier indie, low tier indie) can easily be as low as 1-2% of "steam releases". 12k games were published on Steam over half of this year. That would mean, if you want to care about this meaningless statistic of "x% of games drive y% of revenue", that there's room for over 240 "worthwhile" games to have released in 2026 without disrupting the scary 1% metric at all. Two hundred forty games this year. AAA releases are what, ten or twenty a year? Less? That's not 1%, it's 0.08%. The other 99.92% of the 1% are free to be indie games or GAAS or whatever else.
Be fair. It was better many moons ago. And still valid for (many) non-US AAA.
The only reason it was better before is because before only AAA games existed.
You couldn't make a SNES cartridge without tons of money behind it.
There is more than consoles... There always were indie-games. Just maybe not on every console. I could name a ton of excellent AAA from the good-old-times.