this post was submitted on 10 Jun 2025
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The Current System of Online Advertising has Been Ruled Illegal by The Belgian Court of Appeal. Advertising itself is Still Allowed, but not in a Way That Secretly Tracks Everyone’s Behavior. (www.bitsoffreedom.nl)
submitted 4 days ago* (last edited 4 days ago) by Pro@programming.dev to c/technology@lemmy.world
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From time to time, important news gets overshadowed by other headlines, even though it could have a profound impact on our (online) world. To most of us, few things are more bothersome than the dreaded cookie banners. On countless websites, you’re confronted with a pesky pop-up urging you to agree to something. You end up consenting without really knowing what it is. If you try to figure out what’s going on, you quickly get lost among the often hundreds of “partners” who want access to your personal data. Even if you do give your consent, it’s questionable whether you truly understand what you’re agreeing to.

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[–] Imgonnatrythis@sh.itjust.works 18 points 4 days ago (1 children)

Sounds like a plan from someone that has never been lobbied by the advertising industry. Many billions are at stake here. Not many governments can withstand the kind of lobby power this money can buy.

Would be great to see more crackdown on this though. Random companies are collecting tons of data on people via default opt-in methods.

[–] Kraven_the_Hunter@lemmy.dbzer0.com 12 points 3 days ago* (last edited 3 days ago) (1 children)

The crazy thing (to me) is that governments can still get all of those billions without the undue influence. Instead of bribes, they can charge fines, taxes, fees for regulatory inspections, etc. When you write the law, you don't have to just shrug when things are obviously broken.

[–] Imgonnatrythis@sh.itjust.works 5 points 3 days ago (1 children)

Not crazy (to me). Charging taxes doesn't make you likely to get re-elected. Taking money from lobbyists and giving them what they want does.

[–] Kraven_the_Hunter@lemmy.dbzer0.com 0 points 3 days ago

If the lobbyists have money to pay bribes, then they have money to pay taxes. It doesn't seem like a stretch for the government to get that money without all of the coercion.