this post was submitted on 14 Jun 2025
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Because that wouldn't make as much money.
Olympic gold medals don't make money. It is for national pride. Even hosting the games does not always make money.
Actually I am Aussie. 12 years ago it was calculated that each gold medal costs us AU$12m (so about US$11m in today's money). It embarrasses me.
https://www.smh.com.au/entertainment/they-kill-us-for-their-sport-williamson-laments-arts-funding-cuts-20121115-29ejt.html
I am no fan of Eurovision but it is good value for national pride:
Eurovision is funded by participating broadcasters and this contribution is a total of €6.2 million (£5.2 million), combined.
https://www.dailystar.co.uk/tv/who-funds-eurovision-song-contest-24173525
Only 6M €? For an event of that size that feels a lot cheaper than I would have thought.
Don't forget that there is also income from advertising and ticket sales.