this post was submitted on 14 Jun 2025
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People get proccupied with emulating YT, which is indeed cost prohibitive. But that response assumes one is emulating all of it. What about only pursuing sections of it to cater to particular audiences? Serving 100% of YT's video might be too much even for Amazon (for example) but what about 1%?
Why couldn't Amazon host Booktube? And the manga/anime enthusiasts and other varietes of weebs to go along with them? They already own ebook retail. A VOD service to chip off some of YT's viewership would be a more productive investment than The Rings of Power...
A YT competitor needs a bit of scale, sure, but not as much as YT itself. A fraction will do.
I believe the main cost is in hosting all the videos. A lot of them are probably junk that were never meant to see the light of day. I certainly use it as an extra backup for many of my videos with no context and random UUID titles.
For everything else, a potential solution is to have everyone come in with their own videos hosted elsewhere and the platform just integrated with a bunch of APIs for fetching and serving those videos. For small time creators, the cost should be fairly low to none since a lot of platforms allow you to store a small number of files for free.