this post was submitted on 10 Jul 2025
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I’m not convinced it’s lack of sales. Trucks are the most profitable to manufacture but sales vary by region and some parts of the country are much more interested in smaller cars, but they ceded that market to Japanese manufacturers
It’s not they they can’t make them or that the sales aren’t there but that trucks are the easy route. They’re more profitable per unit and easier sell in some areas.
Part of this is also sleazy dealerships. Trucks have by far the biggest incentives so sleazy dealerships can get people excited about the “deal” they get over list price