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Google admits the open web is in ‘rapid decline’ (www.theverge.com)

submitted 2 days ago by artifex@piefed.social to c/technology@lemmy.world

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For months, Google has maintained that the web is “thriving,” AI isn’t tanking traffic, and its search engine is sending people to a wider variety of websites than ever. But in a court filing from last week, Google admitted that “the open web is already in rapid decline” (with regard to advertising, kinda-sorta)

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[–] Croquette@sh.itjust.works 7 points 1 day ago

The cat is out of the bag and long gone.

People got used to the simplicity of centralized services, and corpos made great efforts to make everything 1-click.

So when the average users need to do more than 1-click, they won't use the software.

It would help if anti-trust laws were applied and these mega-corpos got broken in a thousand pieces. Centralized monolith services would have a harder time to thrive and give space to federation/decentralization.