this post was submitted on 18 Sep 2025
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Technology

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Marketing Doesn't Work on Nerds (www.infoworld.com)
submitted 8 hours ago by melfie@lemy.lol to c/technology@lemmy.world
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Good insights, and not just software developers, really. We don’t like ads, sensationalism, or anything reeking of bullshit. If we have to talk to someone to find out the price, the product may as well not exist.

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[–] andyburke@fedia.io 4 points 3 hours ago

Seems to me the difference between ethical and unethical marketing is the difference between trying to inform vs. influence your potential customer.

Products need a way to find customers, and customers need a way to find products - this is the problem marketing should be solving. Instead I see businesses hiring people trying everything but just informing customers.