I honestly feel no pity for them. As a spaniard, their cheapest offering which is usually around 20000€ is simply a rob.
I hope they get their priorities straight and forget about making SUVs
this post was submitted on 08 Oct 2025
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And I think less technology in vehicles would be better. The Germans tend to over-engineer things. Use modern technology to make simple and efficient vehicles, not expensive and complex.
This.
Why would I buy a computer on wheels that I really don't seen to own even though I paid for it?
I'd rather buy a pre-2020 Toyota and drive it to the oblivion.
Tariffs in USA and tough competition from China, means EU car manufacturing is caught between a rock and a hard place.
I know both Japan and Korea are also tough competition, but China is extra competition on top of that, and is taking marketshare from everybody else. And USA is a market where access is now somewhat denied through tariffs.
It's hard to see a scenario where EU manufacturers won't lose both global and EU marketshare. Competition now is harder than any time for the past 50 years, even the invasion of the efficient Japanese cars during the oil crisis was not this bad AFAIK.
In both cases there was a problem of increased competition, but this time there is an even worse problem with increased R&D cost and investment in producing BEV cars for the upcoming market, and ICE cars for the markets with slow uptake of BEV.
This is however a good time for consumers, because it seems car prices continue to drop, even after they've been dropping for a year now.
Sure, but they also suffer the consequences of their own focus on pushing out more and more SUV's instead of focusing on EV. Volkswagen actually made the correct choice going fully for EV's, but then backtracked under shareholder pressure. And the EU as a whole failed to protect local battery production and technology, allowing itself (although this also goes for the US, Japan and South-Korea) to become completely dependent on Chinese raw materials refinement and battery production and technology.
China on the other hand, not suffering from fair and free elections, had a much easier time keeping its eye on the ball and sticking with a coherent long term vision.
That being said, I do think it's good for Germany to become less dependent on their car industry. They have a lot of industries screaming for highly qualified employees and the car industry has been vacuuming up a majority of those. These people becoming available for other industries will provide significant benefits as well.
Most of what you write I agree with, but the situation in China is absolutely not fine and dandy. (Although what they have achieved is impressive)
China has huge problems too, the competition is harsh in EU, but it's way worse in China, the competition level among BEV makers is absolutely insane. You can buy a Xiaomi SU7 for less than € 30.000,- a close equivalent to an electric Porsche Taycan, and the cheapest Taycan cost € 155.000,- And the SU7 has more features and is faster.
It would be very strange if some of the Chinese manufacturers don't go under. The government has tried to intervene to dampen the competition to make car makers and suppliers to the industry more profitable. But it seems to have had no effect.
As it is, car makers typically don't pay suppliers for ½ a year! Most suppliers can't do without the money for so long, so car manufacturers issue vouchers to them that can be traded. It's a huge credit house of cards, and more likely than not, one side will fall.
When they are in the EU market, they are absolutely here hoping to make money on a less competitive market.
I've said this before, but china has a hundred year plan.... america has no fucking clue what the plan is for the next 100 minutes
We will just have to wait and see which system works best. 😜
/s