Culturally normal like chatting with Steve Bannon? And focus on kitchen table issues like vetoing caps to insulin prices? The fuck does this guy know about "culturally normal"?
We all know his campaign is dead on arrival, it's just weird that people keep treating him like a viable candidate. He's not good enough at talking sincerely (or at least faking sincerely) to make a campaign about chastising his own party and seeking approval from our actual enemies work. He can skate by on controlled media appearances, but as soon as anyone actually presses him on his positions and history he's going to come across as blue Mitt Romney.
Give his social media manager a job working for someone who matters and stop wasting airtime on yet another vanity run by a rich man.