165
"Nobody's making games for the retired people" – The growing yet underserved market for grey gamers
(www.gamesindustry.biz)
this post was submitted on 05 Jun 2026
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Technology
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My band plays charity gigs at nursing homes, and they seem to love the Wii! They'll have like Wii Sports nights and stuff.
I'm getting on in years a bit myself. I have no problem with strategy/sim type games, but those where you can't afford to even blink are beginning to test my stamina. Though my wife recently got me into Diablo IV, and I seem to be doing better with that. Maybe because it doesn't use a 1st person perspective?
it's a dead market. once the current crop of retirees die off, there won't be anymore because the rest of us will have to work til we die.
While they're not to my liking and have exploitative microtransactions, the market is highly served by games like Candy Crush and Wordscapes.
Stardew, Animal Crossing