this post was submitted on 06 Jan 2026
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Vietnam Bans Unskippable Ads, Requires Skip Button to Appear After 5 Seconds - Saigoneer (saigoneer.com)
submitted 4 days ago* (last edited 4 days ago) by bytesonbike@discuss.online to c/technology@lemmy.world
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As Phụ Nữ reports, Vietnam recently announced Decree No. 342, which details a number of provisions to the national Advertising Law, due to take effect from February 15, 2026. The adjustments are expected to place stricter control on Vietnam’s online advertising activities to protect consumers and curb illegal ads.

Amongst the decree articles, some standout stipulations include a hard cap on the waiting time before viewers can skip video and animated ads to no more than 5 seconds. Static ads must be immediately cancellable.

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[–] drmoose@lemmy.world 131 points 4 days ago (4 children)

Nice but all I want is actually liability. Meta should be hold liable for each and every single scam ad and here in south-east asia it's just rampant.

I see nothing but blatant scams, especially on Meta platforms. I don't mean simple e-commerce scams either where you buy some trash and it never gets sent to you - it's full on phishing and finance scams.

I just dont understand how are we collectively ok with this - every platform should have the burden of full liability, period. If someone gets their money taken through scam ad not only Meta should pay them back but suffer a 100x fine as well. The unskippable ad is nothing compared to this.

[–] REDACTED@infosec.pub 35 points 3 days ago* (last edited 3 days ago)

Same with google in East Europe. Constantly seeing AI generated politicians pushing for scams. Several times I've reported the more obvious scams with proof. Google has always responded to me that it does not break their terms of service. So if you want to advertise scams - know that google allows it.

[–] DylanMc6@lemmy.dbzer0.com 5 points 3 days ago (2 children)

Please stop using those Meta platforms and stick sites like Bluesky or Lemmy.

[–] drmoose@lemmy.world 1 points 3 days ago

100% and I'm an early adopter of all decentralized platforms but I still run IT of my all extended family and have a few connections through these platforms so even with my limited use I'm still exposed to so many scams. I can't imagine what a daily normal user sees, it must be just scam after scam.

[–] HK65@sopuli.xyz 1 points 3 days ago

I'd love that, but I need Whatsapp to participate in society. Several companies, mostly SMEs in fact but also big ones won't talk to me if not through Whatsapp.

[–] Corkyskog@sh.itjust.works 6 points 3 days ago

At least 10% of their entire ad revenue comes from ads related to Scams or illegal things.