this post was submitted on 08 Jan 2026
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Well, first Dell's use of 'confused' is mainly a way to walk "away" from AI as a marketing strategy without having to walk it "back" (they can't walk it back: Microsoft will keep Copiloting it up, the processor comparies will keep bundling NPUs, and the consumer exposure to AI will continue to have nothing to do with any of the 'AI PC' or not). So 'confused' is a way to rationalize the absence of 'AI PC' in their marketing strategy without having to actually change what they are doing.
But to the extent 'confusing' may apply, it's less about 'AI' and more about 'AI PC'. What about this 'AI PC' would impact your usage with AI, for most people the answer is 'not at all', since mostly it's over the internet. So for the layperson, an 'AI PC' just enables a few niche Windows features no one cares about. Everything pushing around the 'AI' craze is well away from actually running on the end user devices.