this post was submitted on 18 Jan 2026
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Big AI has PC users furious. Nvidia and Micron's weird emotional appeals make it worse (www.pcworld.com)
submitted 3 days ago by throws_lemy@lemmy.nz to c/technology@lemmy.world
142 comments fedilink hide all child comments
 
  • Nvidia and Micron are making emotional appeals to consumers while PC users express frustration with big AI companies’ practices and self-serving motives.
  • Memory vendors predict DRAM and SSD shortages lasting until mid-2027, while new tariffs on advanced computing chips and potential Steam Machine pricing over $1,000 add to consumer concerns.
  • The article highlights how corporations use emotional messaging to mask financial interests, advising consumers to remain skeptical of such appeals.
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[–] Dindonmasker@sh.itjust.works 1 points 3 days ago

I only play PCVR games and i can tell you we are still in a very early stage or development and we need a lot more power. New headsets coming out with insane display resolutions make games need way more power and the games are getting bigger and look better. I'm lucky i need a beefy PC for both work and play so it's a necessary expense for me anyway.