this post was submitted on 17 May 2026
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My first TikTok reached a whopping 100k views, but now I only get 50 on average. Is that intentional? It sure feels like it.

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[–] Whitebrow@lemmy.world 38 points 12 hours ago (1 children)

That’s kinda the point.

You’ll spent a disproportionate amount of energy trying to create content to hit that same dopamine hit it just gave you, it won’t push your content, after a bit you might get better numbers but overall nothing close to the initial one, you’d feel okay with that plateau, then another spike on a random video, and then back to the shallow waters with you so you can continue chasing shadows.

It’s an engagement trap distilled to a science, and I recommend avoiding it like the… something worse than a plague because that analogy apparently didn’t go all that well.

[–] Lumidaub@feddit.org 3 points 12 hours ago* (last edited 12 hours ago) (1 children)

So OP can expect more spikes in the future? I was working under the assumption that it's only the first video that is pushed (because that's what OP described). That does make the whole scenario more plausible. (I know how dopamine traps work in principle, that's why I'm not on tiktok)

[–] Whitebrow@lemmy.world 15 points 11 hours ago (1 children)

That line of thought is precisely why people engage with it and wait for that next hit.

Best suggestion I can offer is: don’t.

[–] Lumidaub@feddit.org 1 points 11 hours ago

Well yes, I'm trying to work out what exactly they're doing and what it is that OP is seeing because I have no experience with tiktok (and I don't want to).