this post was submitted on 06 Oct 2026
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Oh sorry, only 43% of women aged 18-49, I guess 43% is nowhere near half. I suppose if you're a granny chaser then it is indeed only a quarter. If you're into LGBT folks, it actually goes above 50% (over 60% for LGBT women).
Since my own dating pool and most of my friendships are smack dab in the middle of that 18-49 demographic, I can tell you it's easily around half of women around that age who believe in astrology, tarot or something else similar here in Estonia, so it's not US specific either. Including a lot of otherwise very intelligent women. A master's degree in a STEM field for example does not discourage one from believing in astrology by any means.
Or perhaps you just don't know enough women?
Oh and men aren't all innocent either. A fifth of men aged 18-49 believe in astrology or similar superstitions too. Less than half as many as women, but still a significant amount.
And 100% of gamers have pressed the randomize button to at the start of a game to see if it's something they can identify with.
Consulting Tarot has as much to do with thinking it's scientifically real as flipping a coin has to do with making objective decisions.
Astrology and personality tests that get sold to businesses and a ton of other "fake" things all work the same way: they propose things that are frequently or universally true and then invite people to look at in what ways they agree with them or how they fit current situations.
Calling these things fake is the same as saying the personal reflections of people aren't real.
Wow that statistic is way more depressing than I realized. I guess I am lucky to only be surrounded by non-crazy women.
I suspect a lot of the women you know believe it but don't talk about it unless prompted. Luckily the "oh you're a whatever sign, it would never work" level of belief seems uncommon among even those who do believe.