this post was submitted on 18 Sep 2025
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270
Marketing Doesn't Work on Nerds (www.infoworld.com)
submitted 9 hours ago by melfie@lemy.lol to c/technology@lemmy.world
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Good insights, and not just software developers, really. We don’t like ads, sensationalism, or anything reeking of bullshit. If we have to talk to someone to find out the price, the product may as well not exist.

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[–] melfie@lemy.lol 4 points 8 hours ago (1 children)

Fair point. The title should be something more like “Normie Marketing Doesn’t Work in Nerds”.

A website with pricing, extensive documentation, and a download button effectively IS marketing.

[–] thebestaquaman@lemmy.world 2 points 6 hours ago

The fundamental difference to me, which makes me not see "a website with extensive docs and a download button" as marketing, is whether you need to seek it out or not.

If I need to seek it out myself, it's not marketing, it's simply "providing solid information" and "making your product accessible", which is a whole different ballgame from "shoving your shit into peoples face in the hope that they'll give you money".