Due to not looking carefully enough, I thought it was the actual jar lid. Derp. Turns out it's a separate product. I still can't see anyone using it, though.

Maybe that's what they think people like?

Art and life are a bit blurry here, what with all the marketing.

I get great value and best choice(?) and they beat the crap out of not only prego but some other higher end pasta sauces as well. Especially great value. I was super surprised by them. And they are like $1.50 vs $4-6 for the various prego and analogs. And I actually think the great value is better than most premiums in the ~$10 range. Carbone might be the one that is hands and fists above all others.

i really dislike Prego: too sweet for me and the flavor is weak

my grocery store has nice canned San Marzano-type tomatoes for about $4 for a big can. Enough to make maybe 2 jars of sauce.

You need to add your own herbs, spices, and simmer a bit but the end result is generally as good as the $10/jar fancy brands. I keep a fancy brand jar in the cupboard in case i don't have time, but i try to simmer my own sauce as often as possible

My go-to herbs are coyote mint, yerba buena (Clinopodium), Mexican oregano (Lippia) and california bay leaf. i will also throw in some toasted garlic and some hard cheese when on hand

I dare you to try great value marinara just as it is straight out the bottle. I may add some garlic to it and maybe some red pepper flakes from a pizza place that didn't get used on the pizza, but the shit is awesome unadulterated.

But you are absolutely right, and I tend to put a little cayenne and fresh ground black pepper in anything I cook.