this post was submitted on 26 Jun 2026
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[–] Nautalax@lemmy.world 15 points 19 hours ago* (last edited 19 hours ago)

One of the interesting things about their propaganda style (which unfortunately is spreading elsewhere…) is that they will spin up entirely different conflicting narratives and even have people arguing between them on their platforms. This is because if they stick to just one kind of narrative, it can only find purchase with the particular sort of audience it’s geared to and will probably fail elsewhere. But if they spin up a ton of different narratives from various mouthpieces geared to many different audiences and blast them unceasingly, then there are still plenty of other hooks to potentially catch a listener even if some are definitely flubs. And if there’s mass confusion in what you actually stand for with all sorts of contradictory statements constantly in the churn of being advanced or withdrawn and defended or blasted, then past a certain point people just kind of give up in the face of the background noise and believe whatever they want rather than if everyone were more closely keeping track of the same smaller and simpler narrative. Part of the reason why they have numerous controlled opposition parties.

So to people who hate nazis they indeed target a constant barrage of “WE ARE FIGHTING UKRONAZIS” content as justification. This guy however was part of a different stream pulled in by the presentation of Russia as a stern conservative defender of traditional values against the wokeness of the decadent west.

The barbershop pole on his nose got me every time lmao