this post was submitted on 09 Aug 2026
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Today I Learned

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[–] blarghly@lemmy.world -5 points 2 days ago (4 children)

Hot take: match group is actually doing a pretty damn good job of trying to get you a date. The constant changing fashions of dating sites indicates that the company's sites don't have a stranglehold on the market like, say, facebook does. They have significant competitors in the form of Bumble, Grindr, Feeld, Badoo, etc. People on site like Lemmy often concoct conspiracies about how the sites are somehow nefariously keeping your soulmate from you.

But they arent. Dating sites arent difficult because the companies are evil (sure, they are evil, but thats not why dating sites are difficult). They are difficult because people are difficult.

[–] Brgor@lemmy.zip 22 points 2 days ago (2 children)

The thing is, they're not incentivised to find you someone permanent because then you'll leave the site. The less competition they have, the less reason they have to keep a good reputation.

[–] TeaWithDani@lemmy.world 4 points 2 days ago* (last edited 2 days ago) (1 children)

It's just trying to get you engaged to ultimately pay. You can have matches and they'll be super far in the cue forcing you to buy matches or access to seeing them.

The prices to make the apps functional are incredibly high.

Besides, I don't think they need to engineer anything to be bad. Dating random people outside your social network and interests is just not a recipe for success. Much easier to date people in the same environment as you: work, school, friend group etc...

Dating apps cant do that. Matching people you kinda know is really weird and awkward lol

[–] StillAlive@piefed.world 3 points 2 days ago (1 children)

Besides, I don't think they need to engineer anything to be bad. Dating random people outside your social network and interests is just not a recipe for success. Much easier to date people in the same environment as you: work, school, friend group etc...

Dating apps cant do that. Matching people you kinda know is really weird and awkward lol

That's not what people who used dating apps prior to enshittification (before 2019, I guess) say.

[–] TeaWithDani@lemmy.world 2 points 2 days ago* (last edited 2 days ago)

It was always shit, I promise you release day Tinder was not all that different from today. Maybe less expensive to use.

Hell, first dating advice I got was "use the websites that charge you for replies, people are more serious there". lol, you used to have to pay to talk back prior to smartphones.

[–] blarghly@lemmy.world 1 points 2 days ago

But they do have competition, as I mentioned earlier. There are other well known and used dating sites, and people always have the option of simply leaving the house to meet someone.

At the end of the day, they are incentivized to find you a match, because a dating app that actually generates matches and dates is far more valuable than one that doesnt.

[–] Snapz@lemmy.world 10 points 2 days ago

What a confidently ignorant statement.

[–] ICastFist@programming.dev 3 points 2 days ago (1 children)

Nah, match group has been using fake accounts to lure mostly men into their sites for decades. Make a free account, get a message within 30 minutes, pay 5 bucks to read it.

Last time I used tinder, in early 2023, the app was actively hiding any of the "49+" profiles that had swiped right on me. I'd get, at best, 1 match a week. I mean, 300 (yes, I counted) swipes left and not a single "you missed a match"?? They probably had fingerprinted my device and knew I was a returning user, even if I was on a different phone number, so I was a better target for them to sell their subscriptions. Either that or the algo caught how I was just going left without a thought and kept showing all their fakes and bots.

hell, tinder is so awful that the vast majority of brazilian users there just leave their instagram handle on their profile, with a few also asking to "only message if we match"

[–] blarghly@lemmy.world 1 points 2 days ago (1 children)

If your complaint is "this business won't give me their services for free", then that's not a real complaint. They're a business, and businesses exist to make money. Last I checked, the price of a hinge subscription for a month was about $30. You could easily spend that much on a few drinks in a night at a trendy bar.

Is tinder full of bots? Yes. But also, tinder is something of a sinking ship, and the bots keep their numbers inflated while not fighting thr flood saves on expenses. I've had much better luck on Hinge.

[–] ICastFist@programming.dev 1 points 1 day ago

If your complaint is “this business won’t give me their services for free”, then that’s not a real complaint.

No, my complaint is that they were doing all they could to force me to pay up, possibly because I've been a free user for too long. Yes, I get they're a company intent on making money, but they already severely limit free users to 50 likes a day while dropping ads between profiles.

Since I've used them a couple of times between 2015-2018, I did see firsthand how it enshittified

[–] Flagstaff@programming.dev 3 points 2 days ago* (last edited 2 days ago) (1 children)

If they did an actually good job, they would ask every person after every single swipe, "Why did you reject/accept this person?" and zero in on your type instantly. They'd use that data to immediately, strictly filter for such people and you'd be off in a month, tops. I don't know how many times I have to repeat it: they do not care about you matching.

With that said, people being difficult and guarded and full of expectations sure don't help, either, yeah.

[–] blarghly@lemmy.world 2 points 2 days ago

That is an awesome idea for a dating site. You should make it, and when it starts finding people their soulmates within a month, it will quickly become the most profitable app in the world and you'll make oodles of money.

Or else you'll figure out some flaw in your plan, and it will end up about as good at finding people matches as showing them a random assortment of people on the site.