this post was submitted on 20 Sep 2026
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Watching an ad would earn players another block of ad-free play time, called a "credit"

(page 2) 50 comments
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[–] LovableSidekick@lemmy.world 17 points 12 hours ago* (last edited 11 hours ago)

"Looks like you're about to kill the dragon. How about killing a sixpack of Miller Light?"

[–] kingkong@lemmy.world 5 points 10 hours ago* (last edited 10 hours ago)

so microsoft made games even less playable and fun my god time to cancel microsoft we need the ai datacenter companies bankrupt as the epstein class came for our games too the whole list of top 5-10 companies in spy needs to go bankrupt for the good of gaming and the world

[–] tal@lemmy.today 8 points 14 hours ago* (last edited 14 hours ago) (3 children)

I generally don't think F2P games are a very good deal for the player, regardless of the form that the monetization takes.

I'd just rather just pay up front and then have a good experience.

[–] adjectivenoun@lemmy.world 3 points 10 hours ago (1 children)

It really depends. There are great examples like DOTA2 and Path of Exile, and miserable examples, like every crappy gacha game.

Riot is kinda in the middle for me. Shame they nuked 2XKO after not telling anyone about it or catering to the people they neglected to tell about it.

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[–] Kyunw@lemmy.world 1 points 10 hours ago

because that f2p game, would cost u more money than buying the game upfront

i spend like 80-90 dollar on dota2 cosmetic, plus 2 battlepasses and its levels

[–] Soleos@lemmy.world 2 points 14 hours ago

Me too, but clearly there's a huge part of the market that would rather put up with ads than go with an alternative

[–] clucose@lemmy.ml 34 points 19 hours ago (5 children)

Maybe Microsoft is patenting it so nobody will do this in the future. They have the best for the gamers in mind. /s

[–] Pyr_Pressure@lemmy.ca 11 points 14 hours ago (2 children)

Wait, someone should make a gaming organization that just thinks of the most outlandish and ghoulish things to patent them so the big corpos can't.

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[–] MufinMcFlufin@lemmy.world 4 points 16 hours ago

Truth be told, that actually might be a neat thing to do. Imagine trying to think up really scummy ways to inject advertising into games, create new forms of mtx, etc. just to patent them and sit on those patents.

I feel like it would do a bit of the Streisand effect since by patenting them you're making them known, but that could be a bit better than letting someone else figure it out and get exclusive use of that patent for years. Either way anyone checking gaming patents can learn about it, but in one situation it's used for the duration of the patent and in the other its not.

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[–] Aceticon@lemmy.dbzer0.com 23 points 19 hours ago

Well, shoving adverts in front of gamers under the flimsiest of excuses will definitelly turn around the trend of game companies going bankrupts when Microsoft purchases them ...

[–] Soleos@lemmy.world 4 points 14 hours ago (1 children)

This is to refine existing F2P advert inserts so the timing is less abrupt. It is also for an ad-supported game-pass tier so they can inject ads into any game in the library.

Will it mean more developers/publishers choose to inject ads into games? Maybe. But plenty of games already have convenient spots for ads that don't require this kind of tech, like match queuing, etc. and they don't run ads.

[–] Kyrgizion@lemmy.world 5 points 14 hours ago (2 children)

Pretty sure that in a decade, the norm will be that ads are absolutely everywhere. Only holdouts (think Kojima etc) and tiny indie setups will be able to avoid it. Every AA+ title will be riddled with it, and just like you can't imagine people just "accepting" that today, we couldn't imagine people "just accepting" microtransactions fifteen years ago. Yet here we are.

[–] Soleos@lemmy.world 3 points 8 hours ago (1 children)

Ads are already everywhere, nobody said anything about it being unimaginable. You have product placement (especially IP crossovers) in lots of live service games. That doesn't mean you won't be able to pay for an ad free experience. You can watch a movie on cable TV with ads every 15min, or buy the movie, or rent it, or stream it ad-supported/ad-free or go to the movie-theater with front-end ads. If you don't want to watch Dune with a commercial break interrupting the middle, there's an option for that.

Or the ads are incidental to the aesthetics of the activity, like sponsor ads on sports jerseys, in the stadium, and TV/stream. So what if the car chasing James Bond is an Audi because they paid for that.

I'm not pro-advertising, I do think "all major gaming experiences will be ruined with advertising" is a bit overblown.

[–] AFallingAnvil@lemmy.ca 2 points 8 hours ago

Sounds like a whole lotta words to say the future of non shit entertainment flies a black flag

[–] MrScottyTay@sh.itjust.works 5 points 10 hours ago

Kojima put monster energy ads into death stranding

[–] slaacaa@lemmy.world 48 points 23 hours ago (1 children)
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[–] Karmatrine@sh.itjust.works 15 points 20 hours ago (2 children)

Putting aside that it's idiotic anticonsumer patent. May I just ask here. How tf this even gets patented? Should I patent the act of showing the advertisement sign to my neighbors every time they open their door, so I can get exclusivity rights ownership on doing such an idiotic thing? Like why it gets accepted? It doesn't sound even remotely technologically meaningful, neither it needs to withstand concurrency. It's just a waste of tax money.

[–] ExtraJudgement@lemmy.world 9 points 19 hours ago

How tf this even gets patented?

It hasn't, yet, afaict. Applying for a patent != it being granted.

As to the latent question of why Microsoft seems confident enough to try:

Because the times of a patent requiring to clear a reasonable inventive threshold (to actually be a motor for innovation) are far behind us. These days, patents' principal (not exclusive) purpose imho is so big corporations can sue each other to grab some of the others' earnings.

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[–] Chrglstr143@lemmy.zip 34 points 1 day ago (4 children)

That one black mirror episode where you had limited credits to skip ads and the forced you to keep your eyes open to watch the unskippable ad if you didn’t have the credits. Enough said.

Seriously, what the hell are they thinking? Did they not come up with anything better? Oh well, now we definitely know we’re living in a dystopia at least.

[–] zidanerick@lemmy.patton.id.au 18 points 22 hours ago

🎶You load sixteen tons, what do you get? Another day older and deeper in debt Saint Peter don't you call me, 'cause I can't go I owe my soul to the company store🎶

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[–] NewNewAugustEast@lemmy.zip 2 points 14 hours ago
[–] JeeBaiChow@lemmy.world 28 points 1 day ago

THIS is what the new head of gaming came up with to save xbox? Lol.

[–] lechekaflan@lemmy.world 7 points 19 hours ago (1 children)

It's just as shitty and funny as the one where Sony had a similar-looking mechanism where the viewer of their TVs is disrupted by an ad, then has to shout the name of the product to banish it away.

[–] MrScottyTay@sh.itjust.works 1 points 10 hours ago

McDonald's!! \o/

[–] Kolanaki@pawb.social 27 points 1 day ago (2 children)

lands the final hit against Margit in Elden Ring

"Tarnished... Have you heard about Burger King's new Loaded Jalepeno Whopper? Now only $6.99."

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[–] utopiah@lemmy.world 22 points 1 day ago (1 children)

Is this an ad for Steam? /s

[–] ms_lane@lemmy.world 16 points 23 hours ago

This is an ad for magnet links.

[–] LillyPip@lemmy.ca 139 points 1 day ago* (last edited 1 day ago) (12 children)

Put ads in my games and I’ll stop playing your games. Simple as. Plenty of indies out there are more deserving of my time.

[–] ieGod@lemmy.zip 3 points 14 hours ago

Indies have been far more satisfying for me over the last five years or so; many wonderful gems out there.

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